Speakers/

Joanne Markow

VP Digital Products

OutSystems

Joanne understands the transformative power of GenAI and what it takes to thrive in this rapidly evolving landscape. Recognizing that every company is now a publisher, she focuses on three key elements for success: first, identifying patterns to build impactful GenAI use cases; second, harnessing knowledge bases as the brain behind any organization; and third, inspiring and empowering top talent to push the boundaries of innovation. Joanne’s mission is to prepare you to scale with GenAI, whether you’re just starting with LLMs or strategizing your next advanced use case.With 30 years of experience leading technology teams and expanding international operations through industry changes ($2 million startups to multi-billion-dollar enterprises), Joanne has seen it all and likely reinvented it along the way. From web developer and EdTech pioneer to COO, cofounder, marketing/sales leader, and Chief of Staff, Joanne’s journey through Digital Transformation is proof that “nothing is impossible” no matter your title. She’s here to help you connect the dots—and turn disruption into your next big opportunity with GenAI applications.

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